ClubTree | All-in-One Membership Management

ClubTree | All-in-One Membership Management SaaS

Designed and developed ClubTree, a SaaS platform that helps membership organizations manage their websites, members, events, and communications from one centralized system.

ClubTree combines a public-facing website with an administrative dashboard, giving organizations the tools to manage membership applications, member directories, attendance, newsletters, documents, and organizational workflows.

The platform was designed around real-world service club needs, with an emphasis on intuitive navigation, role-based access, and simplifying administrative tasks.

My role: Product strategy, user research, UI/UX design, full-stack development, testing, and launch.

Key features:

- Membership applications and directories

- Event and attendance management

- Website content management

- Newsletters and member communications

- Role-based access and administrative dashboards

- Integrated organizational workflows

Outcome: A functional membership management platform with a live implementation for the Rotary Club of Charlottesville.