Mirinda Concept Rebrand by Dami OdukoyaMirinda Concept Rebrand by Dami Odukoya

Mirinda Concept Rebrand

Dami Odukoya

Dami Odukoya

Speech Marque
Speech Marque

Mirinda Rebrand

Staying relevant means constantly evolving and connecting with inspiring people, and when vibrant personalities and tongue-tingling Mirinda flavours collide, the mix refreshes both body and creative soul into something greater than the sum of its parts
We are alive—dynamic, fluid, and always evolving. We mash up the old and the new, the near and the far, reinventing and reimagining the world around us. We collaborate openly, embracing diverse creative differences, because when many voices come together, we create one powerful statement—stronger than any single idea alone.
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Posted Jan 19, 2026

The new design system brings Mirinda’s fruit flavors to life through a flexible, culturally adaptable identity, ushering in a bold new chapter for the brand

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Timeline

Jun 19, 2020 - Jan 5, 2023

Clients

PepsiCo