This project was developed for Banco Continental, one of the top financial institutions in Paraguay. The objective was to create a short, engaging video that clearly explains how to open a bank account, optimized for digital platforms and mobile users.
The client provided the graphic design in Adobe Illustrator along with the final audio track, which included voiceover and music. Since the timing was already locked, I had to structure the entire animation around the audio, keeping everything tight, checking all the time if everything was well timed.
I proposed replacing their original static hand illustration with a more dynamic version that allowed me to include a 3D-style smartphone.
The phone is a 3D asset, which is a GLB file. This asset is linked over the Essential Properties of After Effects to have full control of how to move it in 3D space in a 2D environment.
This is the rig made for the phone
All assets were imported using the Overlord plugin, making the transition of assets from Illustrator to After Effects very smooth.