Adept at launching online communities, onboarding members at global levels.
Developed the Quora Gujarati community from scratch - handpicked users for Alpha/Beta stage and grew it organically to 100k+
Worked with linguists to develop the glossary and Style guide for the new platform
Worked on the moderation of the Community within the policy framework.
Developing marketing strategies targeted towards recruiting valuable local Gujarati speaking contributors to Quora’s platform, and implementing those strategies
Worked with UXR team to interview users and understand sentiments to develop better experience.