City Limits
Tom Roche
To shine a light on what defines a cultural hotspot, Merrell tapped a couple of creatives to show their city through the eyes of a local, highlighting several lesser-known spots alongside their favourite urban green spaces that provide respite from the hustle and bustle.
[ Brief ] Create a modern take on a city guide/map to showcase the local spots of 2 creative individuals
Taking the creative lead on this design project, the project was about engaging a [ 16—30] audience to explore the city and promote the upcoming Merrell shoes.
16pp Map fold leaflet
Digitally Printed
Edition of 250
London
London
Manchester
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Posted Nov 27, 2023
Taking the creative lead on this design project, the project was about engaging a [ 16—30 ] audience to explore the city and promote the upcoming Merrell shoes
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Merrell
Brandnation
