Complete Brand Identity | Local

Complete Brand Identity | Local Brand

🚀 Brief:

Comprehensive brand book for a local brand, including visual identity, logo usage, typography, color palette, illustrations, website design for desktop and mobile, and promotional materials across indoor, outdoor, and other brand touchpoints.

🧠 My Role:

Full brand design, including logo, visual identity system, typography, color scheme, and guidelines for consistent implementation.

🔥 Focus:

Consistency across all brand touchpoints, clear guidelines for application, and a cohesive visual system. The manual text has been translated into English to make it understandable for an international audience, while the original design elements retain Romanian text.