The festival was devoted to Mars. As it is a planet that has no water on it and people love to joke about it, and something that surely will be needed during the festival is water, I came up with an idea of making a water bottle label design.
Moodboard
I have decided to keep the default label design image – mountains, but approach it in a different way, by combining them with Mars.
Naming
The name of the brand, Planum Australe, is a location on Mars which is covered by a permanent ice cap composed of frozen water. It is also shown at the bottom part of the label.
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Posted Jul 2, 2022
Water bottle label design for Starmus VI—an international festival that celebrates astronomy, space exploration, music, art, and sciences.