Laneige Canada Photoshoot

As an employee at TogoRun PR Agency I assisted on the set of Laneige Canada photoshoot to support their holiday collection sets and assets for social. I developed the content calendar around the images from the shoot developing copy to encourage sales conversions. Managed Influencer program where I identified Influencers who loved the brand and fit the culture. Controlled mailer send outs and tracking deliverables from Influencers to be used as UGC on the Laneige Canada social channels. Monitor the insights for each influencers content.