Brand Identity Design for Allentown Medical Massage

Jack VanSchoick

Background

Allentown Medical Massage is a medical massage practice based in the Lehigh Valley. They offer expert, evidence-based medical massages that deliver measurable relief, long-term healing, and a path to lasting mobility for their clients.

Defining Success

The goal of this project was to design a full brand identity that aligned with AMM's core values. The brand identity included a custom logo, color palette, typography, imagery, guidelines on voice and tone, and additional brand collateral.
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Posted Aug 9, 2025

Designed a brand identity for AMM, including a custom logo, color palette, typography, guidelines on brand tone and voice, and brand collateral.

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