James Agudah
Project Overview:
The "Éclat Radiance" project is an animated promotional campaign created to showcase a line of luxury beauty products. This product range includes a Radiant Moisture Cream, a Brightening Day Cream, a Youth Elixir Serum, and a Hydrating Mist.
The Process:
The creation of the Éclat Radiance animation involved a multi-step process, beginning with conceptualization and ending with a polished final product. Initially, storyboarding and scriptwriting were undertaken to map out the flow and structure of the animation.
The animation phase involved bringing the products to life with smooth, dynamic motions and luxurious effects. The scenes were carefully crafted to highlight the elegance of the products, using abstract, luxurious backgrounds and delicate accents to create a cohesive visual experience.
Styleframes:
The Outcome:
The final animation successfully captures the essence of Éclat Radiance, presenting the products in a manner that exudes sophistication and elegance. The animation opens with a serene, pastel gradient background, transitioning smoothly between different products, each showcased with a soft glow and delicate gold accents.
The animation stands as a testament to meticulous planning, creative execution, and a deep understanding of the luxury beauty market.