Transformed Client Performance with Targeted Paid Ads by Oghenefego EmedeTransformed Client Performance with Targeted Paid Ads by Oghenefego Emede

Transformed Client Performance with Targeted Paid Ads

Oghenefego Emede

Oghenefego Emede

Project Summary
This project involved taking an existing content profile that was experiencing minimal organic reach and engagement and drastically increasing its performance through a focused, data-driven paid advertising strategy. The objective was to move past the limited visibility of the baseline and drive significant growth in key performance indicators, particularly in reach, engagement, and direct lead generation.
Skills Used
Paid Media Strategy & Execution
Audience Research & Targeting
Data Analysis & Benchmarking
Conversion Optimization
Ad Copywriting & Creative Development
Funnel Management
Outcome (Metric Increase)
Views: Increased from 48 to 249.7K
Content Interactions: Increased from 1 to 2.0K
Messaging Contacts: Increased from 0 (implied) to 8
Follows: Increased from a low baseline (implied) to 240
Like this project

Posted Oct 21, 2025

I Implemented a retargeting campaign resulting in a 5200% increase in visibility, 240 new follows and 8 messaging leads, building a lasting audience asset