Anttarangni: Digital Experience for an Interior Design Studio by Kali NigamAnttarangni: Digital Experience for an Interior Design Studio by Kali Nigam

Anttarangni: Digital Experience for an Interior Design Studio

Kali Nigam

Kali Nigam

Anttarangni is an interior design studio creating residential, commercial, construction and government spaces.
THE CHALLENGE
The studio needed a digital presence that felt as considered as its physical work. The website had to communicate the brand, make a wide body of projects easier to explore, work cleanly across devices and give prospective clients a direct path to enquire.
ONE ROLL STUDIOS' ROLE
We worked across the digital product experience:
• Website strategy and information architecture • Content structure and product communication • Responsive UX and UI design • Visual direction and interface system • Web development and Webflow implementation • Portfolio and project discovery experience • Enquiry pathways and WhatsApp integration • Ongoing iteration, migration planning and digital operations
DESIGNING A DIGITAL HOME FOR THE STUDIO
The direction balances restraint with visual richness. Large spatial imagery carries the work, while typography, rhythm and navigation keep the experience calm and clear. The interface is built to let projects lead without losing the studio's identity.
THE PORTFOLIO EXPERIENCE
A key part of the engagement is turning the project archive into a useful sales surface. The evolving portfolio supports sector-based discovery, full-screen project viewing, project-aware enquiries and deeper case-study storytelling.
BUILT FOR CONTINUITY
This is not a one-off page delivery. ORS continues to work with Anttarangni across the website, portfolio, conversion pathways, migration and ongoing digital operations. The result is a stronger foundation for presenting work, starting conversations and expanding the studio's digital presence over time.
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Posted Jul 30, 2026

Redesigned and developed the responsive website and portfolio experience for an interior design studio, improving project discovery and enquiries.