One of the main challenges was to effectively communicate the company's unique approach to business and convey the high quality of their products. Additionally, creating a user-friendly online platform allows their dealers to explore products online easily.

The main goal of the website was to increase brand awareness and sales for JCMatthew. The website was designed to be visually appealing and easy to navigate, with the aim of showcasing the company's products in the best possible light and providing an easy way for JCM's dealers to browse them.

To meet the goals of increasing brand awareness and showcasing the company's unique approach to business, the website was designed with a clean, modern aesthetic, featuring high-quality product images and detailed product information. The website design was ahead of its time, featuring a responsive layout that ensures the website looks great on any device and is easy to navigate. The company's unique approach to business was highlighted through the use of engaging content and storytelling, which continues to effectively communicate the company's message and showcase their products. The website's design and functionality continue to serve its purpose to this day.