Humanizing Healthcare: A Warm, Story-Driven Redesign for SCCA

Sheryl Tamayose

Humanizing Healthcare: A Warm, Story-Driven Redesign for SCCA

While we initially launched with a different concept, my personal favorite for the Seattle Cancer Care Alliance website was one that stood out for its unique and thoughtful approach. I aimed to create a more editorial look and feel, using visually dynamic layouts to highlight patient stories and intertwining lifestyle photography to provide hope and encouragement. This airy and warm design brought a sense of vitality to the user experience, setting it apart from traditional cancer organization websites.
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Posted Mar 22, 2025

Redesigned SCCA’s site with a lifestyle-driven, editorial approach to highlight patient stories and bring warmth and vitality to the cancer care journey.

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