Wine Label Design
Irina Ivanova
Blue Mountain Wine Crafters, a small winery in Funkstown, MD, sought
a complete overhaul of their branding and wine labeling system. The
redesign highlighted the winery’s handcrafted approach through a
color-coded, bird-of-prey-themed labeling system. Each wine category—
whites, reds, blush, and fruit wines—featured a distinct color and handpainted
bird illustration. This approach aids in easy recognition and
aligns with the brand story. The new system is adaptable for future
expansion with new bird designs and color categories.
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Posted Sep 12, 2024
A redesigned brand and labeling system to align with a winery’s handcrafted approach. Featuring a distinct color and hand-painted bird illustrations.
