Brand & Web Design for Oliver Group

Overview 🔎

Frank Oliver, is the face of bay area California real estate. He is charismatic and personable; however he does not have an online presence. We created a branding and full scope website project to enable new clients to reach Frank in a transparent and friendly way.

Goals 🏆

• Broaden target audience

• Being relevant and engaging

• Social Presence

• Build Trust with transparency interface

• Make real estate jargon easier to understand

Accomplished ⭐️

• Showcase Frank’s personality through branding, word-smithing

• Worked on SEO to focus on real estate oriented, but Frank's knowledge of local businesses.

• Integrate 3rd party applications, real estate listing API & Calendarly for easy one-on-one meetings

• Simplify real-estate jargon for consumers

• Give the website a voice to feel more inviting

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TAKEAWAY 🙋🏻‍♀️

Working with Oliver Group has taught be how to create trust and transparency with design. With clients in mind, we tried to approach this with authenticity. We seamlessly integrated real estate listing into Frank's personal website. Frank really appreciated that we interviewed his previous clients to get to the depth of who he was.  Most importantly, it also taught me how to manage a team of designer & engineer. How to work together for one cohesive design. Leading this big project is one of my proudest moment.