Sunday homepage: I turned mattress copy into a a bedtime promise
Miguel Ferreira
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Posted Nov 12, 2025
I rewrote Sunday’s homepage to sell feelings, not features: ‘Even grown-ups sleep like babies on a Sunday mattress.’
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All email agencies sounded the same. I gave one a Japanese twist
About a year ago I launched this quirky, tiny, fun side proj...
How do you launch a website for a tiny software development ...
Lauched it back in 2022.
