Sometimes you're working with limited information: one stati...

Sometimes you're working with limited information: one static logo and the words that need to be in the creative. No established design direction. No tested visual language. This is where strategic guidance matters.

I turned this into 4 complete campaign concepts for a tech company's recruitment push each with its own strategic approach.

Using INFLOIX™, I built variation from minimal input: trend-aligned visuals, portfolio-inspired layouts, minimalist metaphors, and standard recruitment formats. Each balanced playful brand identity with professional messaging.

The result? Four scalable directions with immediate testability. Concept #3 became the lead creative.

100% pilot budget maximised. 4x creative variations. 1 file → 4 opportunities.