Well, it should not come as a surprise if you see young people these days tend to spend most of their time on SNS platforms, discussing and sharing their insights about everything around the globe. According to a 2023 Surgeon General report
[1], up to 95% of teenagers aged 13 to 17 use social media, with at least 35% of them spending over two hours a day on these platforms, as reported by McKinsey
[2]. McKinsey also noted that nearly three out of five Gen Z individuals spend at least one to two hours daily on social platforms, with 35% surpassing the two-hour mark. In contrast, only 44% of millennials engage with social media for one to two hours daily, and approximately one in four spend over two hours on these platforms
[3].