Brand Goal: A retro soda aesthetic, friendly, and color-forward branding experience that brings back the nostalgic taste of traditional soda with a modern, zero-sugar twist.

"We hired Kaelan to help us create branding & packaging. From the jump, Kaelan was incredibly organized, communicative, & accountable. My team & I were blown away by the creative solutions she presented, & how she seamlessly took our feedback/ideas and synthesized them into her presented options. Her charming, upbeat, & fun nature was the cherry on top of the sundae of her wildly refined yet robust skill set. We could not recommend her more."