Aoki is a modern Japanese-inspired pastry shop focused on simplicity, softness, and craftsmanship. The identity was built around clean typography, warm neutral tones, and a visual language that feels both elegant and inviting.
The result is a brand that feels as comforting as a fresh pastry straight out of the oven.
Loved working on this branding concept for Aoki 🥐
Aoki is a modern Japanese-inspired pastry shop focused on simplicity, softness, and craftsmanship. The ide...