$60,000 spent on a landing
Aakib Hussain
$60,000 spent on a landing page redesign.
Result: prettier site, same conversion rate.
Because UI improved. UX didn't.
Pretty design gets people in the door.
Skip accessibility, confuse the journey, miss what users need?
They leave anyway.
UI and UX aren't optional add-ons.
They're the entire product experience.
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Posted Jun 30, 2026
$60,000 spent on a landing page redesign. Result: prettier site, same conversion rate. Because UI improved. UX didn't. Pretty design gets people in the door....
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