Özcan Özer Arabacı's Work | Contra
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Özcan Özer Arabacı
Signage, Branding & Print Design Specialist
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Denizli, Türkiye
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Denizli, Türkiye
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A collection of custom signage and physical product designs combining graphic design with practical manufacturing solutions. The projects include laser-cut acrylic desk signs, corporate wall signage, dimensional logos, and QR code displays for hospitality and business environments. My focus was on creating clean, functional designs that are visually refined, production-friendly, and suitable for small-batch manufacturing.
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ROOT & HARVEST is a self-initiated packaging design concept exploring a premium, contemporary direction for an organic food brand. I developed the visual identity, typography, color system and packaging layout with a focus on strong shelf presence, clear information hierarchy and a scalable system across multiple SKUs.
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VELORA is a premium skincare packaging concept combining sophisticated editorial branding with a scalable multi-SKU system. The project includes serum bottles, cosmetic jars, folding cartons, and supporting packaging artwork. I developed a cohesive visual language using distinctive typography, abstract geometric graphics, SKU color coding, structured information hierarchy, and premium finishes such as foil, embossing, and spot UV. The system was designed for production-ready, adaptable packaging.
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A complete premium brand identity and packaging system created for VARELLO, a fictional gourmet food and beverage brand. I developed the visual identity, logo system, product labels, catalog layout, stationery and product presentation to create a cohesive and sophisticated brand experience across both physical and digital touchpoints. The design focuses on premium typography, clear hierarchy, refined packaging architecture and strong shelf presence.
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