Faith Social Expert
Specialized Social Media Manager And Form Designer
Fishing Apparel Brand: $165K Revenue, 776K Views
I started with a full content and brand positioning audit, then repositioned the visual language around a luxury outdoor lifestyle, not just "fishing gear." From there, I built and executed a results-driven content system across organic social media and email marketing, designed to turn casual scrollers into buyers.
Results from the campaign:
$165K+ in revenue
776K+ views
81K+ accounts reached
A consistent content system across feed, grid, and story
The strategy leaned into the brand's Florida roots as a credibility anchor — proof they actually fish these waters — while using lifestyle-driven imagery to connect with an outdoor audience far beyond Florida. That combination is what lets a regional brand earn global reach.
Services included: content strategy, brand positioning, Instagram content (feed, grid, reels, stories), social media management, and email marketing.
If your brand has the product and the story but not the system, let's build one that performs like this.
2
2
184
Aesthetic Social Curation & Engagement Strategy | Wellness & Service Brands
Creating a beautiful feed is great, but creating a feed that makes clients stop scrolling and save your post is better.
For this project, I curated a social media ecosystem for a London-based massage and wellness brand. The goal was to balance moody, serene photography with bite-sized, actionable value. By blending relaxing therapy imagery with practical care guides and aesthetic quote graphics, we gave potential clients a reason to interact, save, and book.
Key Deliverables & Strategy:
3x3 Grid Curation: Structured an alternating pattern of deep treatment visuals, soft graphic textures, and clean typography so the grid feels balanced at a glance.
Save-Worthy Content Design: Created high-value post-care tip lists and reminders (like "Things to do after a massage") specifically designed to boost saves and shares.
Cohesive Brand Palette: Unified color schemes using warm plum, dusty rose, and neutral textures to deliver a calm, premium experience from the very first impression.
Want to turn your followers into loyal clients?
Which tile on this grid would you click on first - the tips or the treatment shots? Drop your answer below, or send me a DM to talk about your page!
2
1
99
Aesthetic Skincare Social & Content Strategy 🌟 Get Your Audience Glowing!
Did you know that consistent, visually appealing content is key to building a loyal online community? I don't just post; I build desire.
A cohesive social feed isn't just about pretty pictures—it’s about turning casual scrollers into loyal customers.
For this campaign, I transformed a wellness and skincare brand's Instagram presence into a strategic visual ecosystem. By blending high-converting meme formats, clean typography, relatable lifestyle imagery, and direct product feature highlights, we created a balanced feed that builds trust while driving sales.
What I Delivered:
3x3 Grid Architecture: Designed an intentional feed structure where quote graphics, product shots, and UGC flow seamlessly together.
Content Mix & Storytelling: Strategic placement of high-relatability memes alongside high-ticket product spotlights to maximize both saves and shares.
Visual Brand Continuity: Maintained a clean, elevated color palette and typographic hierarchy that reinforces a premium look and feel across all 9 posts.
Looking to elevate your brand’s feed?
Which tile on this grid catches your eye first? Drop your thoughts below or send me a message to discuss your brand’s next visual refresh!
2
3
305
Beauty and personal care
Ladies always deserve to be pretty. Taking care of your body and using the right products is essential in every modern day lady's life. Worked with a ton of beauty shops and personal care brands, took time to go through their strengths and showcase them in the best light.
1
123