Ronin — Brand Campaign Email (Figma + Klaviyo)
A brand campaign email designed in Figma and implemented in Klaviyo for Ronin, a Pakistan-based smart wearable and tech accessories brand.
The design uses a bold periwinkle-and-navy palette with premium product photography (headphones, earbuds, power banks) to reflect the brand's modern, tech-forward identity. The layout introduces the brand mission, showcases the product lineup through alternating color-block sections, highlights key features like fast charging and personalization, and closes with clear category navigation.
My role: Full email design in Figma, including alternating color-block sections and product feature highlights — followed by direct implementation into Klaviyo.
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Gutsy — Welcome Email Series (Figma + Klaviyo)
A welcome email designed in Figma and implemented in Klaviyo for Gutsy, a Montreal-based organic kombucha and ginger beer brand.
The design opens with a lifestyle hero image and a first-order discount offer, followed by a brand promise section that builds trust through honest, relatable copywriting. The email then showcases the full product range — kombucha, sugar-free line, and ginger beer — through individual product cards with distinct color treatments for each collection, before closing with a benefits grid and a warm, social lifestyle photo.
My role: Full email design in Figma and copywriting, including differentiated product card systems and brand-aligned color strategy — followed by direct implementation into Klaviyo.
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CHORD — Product Launch Email: TEMPO Cap (Figma + Klaviyo)
A product launch email designed in Figma and implemented in Klaviyo for CHORD, an elevated headwear and accessories brand.
The design uses a minimal, editorial layout — clean white space, serif typography, and a striking stacked-cap hero image to showcase the full color range of the TEMPO performance cap in one shot. The layout flows from hero introduction into individual product cards (color variant, price, and direct add-to-cart), closing with brand storytelling that reinforces quality and craftsmanship.
My role: Full email design in Figma, including the stacked product hero shot composition and repeatable product card system — followed by direct implementation into Klaviyo.
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Lumière Naturals — Welcome Email Series (Figma + Klaviyo)
A 4-part welcome email series designed in Figma and implemented in Klaviyo for Lumière Naturals, a clean skincare brand.
The design uses a soft blush-and-sage palette with warm, hand-holding product photography to reflect the brand's gentle, natural positioning. The sequence welcomes new subscribers with a discount offer, highlights hero products (clay mask, aloe gel), showcases a curated bundle, and closes with a focused product spotlight featuring SPF — each email building toward conversion.
My role: Full email design in Figma, including product grid layouts and bundle presentation — followed by direct implementation into Klaviyo.
#emaildesign#email#emailmarketing#design
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PureNest — Email Redesign: Before & After (Figma + Klaviyo)
A complete email redesign for PureNest, an eco-friendly home essentials brand — showcasing the transformation from a plain, text-heavy welcome email into a structured, visually engaging brand experience.
Before: A basic text-based welcome email with minimal visual hierarchy, no product categorization, and no clear path to shop.
After: A redesigned email built in Figma featuring a strong hero with a clear offer, a "Shop by Category" grid for easy navigation, a sustainability-focused signup section, and a clean branded footer — all implemented directly into Klaviyo.
This project demonstrates how thoughtful design structure can turn a simple welcome message into a conversion-focused brand touchpoint.
My role: Full redesign strategy and execution in Figma, including category grid layout and visual hierarchy — followed by direct implementation into Klaviyo.
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Greenly — Welcome Email Series (Figma + Klaviyo)
A welcome email series designed in Figma and implemented in Klaviyo for Greenly, a gardening tools and plants brand.
The design uses a warm, earthy palette (sage green, cream, deep forest green) with hand-drawn accent illustrations (sun rays, flowers, squiggles) to reflect the brand's nurturing, community-driven identity. The layout welcomes new subscribers, introduces the brand's mission and values, showcases the product range through a lifestyle photo grid, and closes with a clear online/in-store shopping CTA.
My role: Full email design in Figma, including illustrated accent elements and photo grid layouts — followed by direct implementation into Klaviyo.
#figma#klaviyo#emaildesign#emailmarketing
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Summit Supply Co. Father's Day Campaign Email (Figma + Klaviyo)
A Father's Day promotional email designed in Figma and built into Klaviyo for Summit Supply Co., a men's leather goods and accessories brand.
The design uses a dark, masculine palette (navy, charcoal, warm leather tones) with lifestyle product photography to reflect the brand's rugged, functional identity. The layout leads with the "Made for Dad" campaign hero, showcases everyday essentials (wallet, tumbler, backpack, keychain), highlights three brand pillars with icon-based sections, and closes with customer testimonials and trust badges.
My role: Full email design in Figma, including product grid layouts and icon-based value propositions followed by direct implementation into Klaviyo.
#figma#emaildesign#klaviyo#claude#design#emailmarketing#figmadesign
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Purelume Product Launch Email (Figma + Klaviyo)
A product-launch email designed in Figma and built into Klaviyo for Purelume, a clean-beauty skincare brand.
The design uses a soft sage-and-cream palette with natural lifestyle photography (model shots, botanical props) to reflect the brand's "clean skin, clear conscience" positioning. The layout walks the customer through the product story introducing the Green Tea Gel Cleanser, a numbered how-to-use guide, genuine customer testimonials, and an ingredient-values footer (natural, gentle, sulfate-free, cruelty-free).
My role: Full email design in Figma, including step-by-step instructional layout and testimonial sections followed by direct implementation into Klaviyo.
#figma #klaviyo #emaildesign #emailmarketing #design
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Roast Republic Promotional Email Design (Figma + Klaviyo)
A promotional email series designed in Figma and built into Klaviyo for Roast Republic, a specialty coffee brand.
The design uses an earthy, artisanal color palette (deep greens, warm creams, coffee tones) paired with rich product photography to reflect the brand's premium, small-batch identity. The layout leads with a 20%-off offer, showcases the full product range (beans, brewing gear, accessories), highlights top-selling categories, and closes with a clean category-based footer navigation.
My role: Full email design in Figma, including product grid layouts and promotional hierarchy followed by direct implementation into Klaviyo.
#figma #klaviyo #emaildesign #design #emailmarketing
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Gutique Welcome Email Series (Figma + Klaviyo)
A welcome email series designed in Figma and implemented in Klaviyo for Gutique, a gut-health drinks brand.
The design uses warm, natural tones (cream backgrounds, citrus and berry product photography) paired with a clean icon-based benefits grid making functional health claims (digestive support, immunity, plant-based ingredients) easy to scan at a glance.
The sequence introduces the brand and welcome discount, builds trust through benefit icons and social proof ("Loved by 2000+ happy customers"), and closes with a clear footer navigation for brand exploration.
My role: Full email design in Figma, including icon-based layout systems and product photography integration followed by direct implementation into Klaviyo.
#contra #figma #klaviyo #email design # email marketing #claude
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Mirae Lashes Email Campaign Design (Figma + Klaviyo)
email campaign designed in Figma and built for Klaviyo, promoting Mirae Lashes' eyelash growth serum.
The design focuses on a clean, editorial beauty aesthetic soft neutral tones, product photography, and clinical trust signals (76% increase in lash length, 99% user satisfaction) paired with genuine customer reviews to build credibility.
Each email in the sequence builds on the last: introducing the product, backing it with clinical results, and closing with social proof and guarantees (vegan, cruelty-free, money-back).
My role: Full email design in Figma, including layout, typography, and visual hierarchy followed by direct implementation into Klaviyo.