Nayab Gul's Work | ContraWork by Nayab Gul
Nayab Gul

Nayab Gul

Creative Designer | Writer | Transcriptionist

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Lahore, Pakistan

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Lahore, Pakistan

Cover image for Created double sided Premium business card for Woyang Naturals.
Created double sided Premium business card for Woyang Naturals.
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Cover image for Designed social media post for
Designed social media post for Flavor House restaurant.
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Cover image for Premium and luxury brand identity for Roberts and Co.
Premium and luxury brand identity for Roberts and Co.
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Cover image for Designed a premium double-sided business
Designed a premium double-sided business card and visual identity concept for "Lucky Step Footwear." The project combines modern minimalism with luxury aesthetics to position the brand as a sophisticated player in the footwear industry. Key Deliverables & Responsibilities Brand Identity & Logo Design: Created an abstract, geometric emblem using gold foil texture paired with clean, sans-serif typography ("LUCKY STEP - Walk Your Journey"). Layout & Visual Hierarchy: Developed a high-contrast two-tone layout for the reverse side—combining matte dark navy with textured off-white cardstock for maximum readability and visual balance. Information Architecture: Structured contact details using custom minimalist icons and vertical separators to ensure a clean, scannable layout. Material & Print Specs: Designed with rounded corners, tactile paper textures, and gold foil stamping accents to elevate the brand's physical tactile impression.
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