Natalya Tapia - Brand Strategist | Contra
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Natalya Tapia
Social Media & Content Marketing Freelancer
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Seville, Spain
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Seville, Spain
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WEARBY is a marketplace that connects people with the stories behind personal items owned by creators, artists, athletes, and public figures. Working from an existing logo and “Verified” badge, I developed the brand’s visual and creative direction for social media, creating a minimal, editorial, and contemporary visual system. I designed social media posts, stories, and templates, while also defining the color palette, typography, photography style, composition, and content pillars. The goal was to build a cohesive, recognizable, and premium digital presence while keeping the story and person behind each item at the heart of the brand.
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REEL FOR INSTAGRAM
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REEL FOR INSTAGRAM
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Social Media and Content Creator work
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