Natalia Recalde's Work | ContraWork by Natalia Recalde
Natalia Recalde

Natalia Recalde

Social Media & Short-Form Video Creator

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Cover image for Digital Content Creation: Mindfulness &
Digital Content Creation: Mindfulness & Wellbeing Ebook. Content Strategist & Digital Creator I conceptualized and designed a digital Ebook focused on intentional morning routines to enhance mental clarity and reduce stress. The project blends aesthetic visual storytelling with actionable wellness habits, aiming to transform daily morning rituals into moments of peace. My work focuses on creating valuable, calming digital assets that resonate with audiences seeking balance and productivity.
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Cover image for Product Solutions: Organization & Lifestyle
Product Solutions: Organization & Lifestyle Content. Creative Strategist & Content Creator I developed a focused social media campaign highlighting organizational solutions that simplify daily routines. For this project, I created a carousel centered on a drawer organizer, shifting the narrative from a simple "home product" to a tool that provides mental clarity, time efficiency, and peace of mind. The design focuses on the immediate problem-solution dynamic to drive consumer interest.
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Social Media Growth & Content Strategy. Marketing Strategist & Content Creator I design and produce high-conversion short-form video content (Reels/TikTok) for e-commerce brands. My approach focuses on combining creative visual storytelling with trend analysis to increase organic reach and drive engagement. I specialize in product-centric content, transforming features into compelling narratives that resonate with target audiences and maximize brand visibility.
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Cover image for AI-Generated Product Visuals. AI Creative
AI-Generated Product Visuals. AI Creative Strategist I create high-quality, professional product imagery using advanced AI tools, optimized in 4:3 format for maximum visual impact on social media and e-commerce platforms. My workflow focuses on aesthetic product placement and brand-aligned visual storytelling that converts viewers into customers.
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