A catalog shouldn't feel like a catalog.
When designing this 100-page lookbook for Billstone, the goal was to create something customers would actually enjoy flipping through. The challenge was keeping the design consistently elegant across every page while giving it the feel of a magazine rather than a standard product catalog. Every spread was carefully crafted to keep the experience visually engaging while staying true to Billstone's premium character.
#catalog #layoutdesign #magazine
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Y Ventures Group Ltd. is an SGX-listed, Singapore-headquartered operating group focused on building durable, data-driven businesses.
This project showcases the website design I created for Y Ventures. The live website has since been updated and no longer reflects my original design work.
The goal was to create a cleaner and more engaging website while maintaining a professional corporate image. To achieve this, I developed custom illustrations and applied the brand's color palette strategically throughout the interface. The result was a modern, approachable, and visually consistent website that balanced creativity with professionalism.