Muhammad Rafique's Work | ContraWork by Muhammad Rafique
Muhammad Rafique

Muhammad Rafique

Engaging short-form videos that convert

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Followed by Kraig M, Nicolas P, and Nasir N

Karachi, Pakistan

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Karachi, Pakistan

Creating videos that don't just look good, but convert. This project is a compilation of high-stakes visual assets, including long-form VSLs for funnel conversion and fast-paced UGC ads for Meta and TikTok. What’s inside this reel: VSL Mastery: Structured pacing to maintain viewer retention for longer durations. Meta & Instagram Ads: Clean, premium aesthetic designed for high-intent audiences. TikTok Style UGC: Raw, fast-cut editing with native text overlays to bypass 'ad blindness.' My Strategic Approach: I focus on the 'Psychology of the Scroll.' From the 3-second hook to the final CTA, every cut is deliberate. I use Adobe Premiere Pro and CapCut Desktop to blend cinematic quality with social media trends.
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Dog Freshwipe UGC Ad
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EarthRest Grounding Sheet Sales Hook
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Lipstick Demo UGC Ad
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