Muhammad Omer Usman's Work | Contra
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Muhammad Omer Usman
UI/UX Designer creating intuitive & engaging user experience
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Lahore, Pakistan
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Lahore, Pakistan
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Business Name: Smile Dental Clinic (Lahore, Pakistan) Solo dental practice losing prospective patients to clunky intake forms and endless back-and-forth messaging by turning chaotic inbound inquiries into instant, self-served appointment bookings with zero owner friction LinkedIn Post (https://www.linkedin.com/posts/muhammad-omer-usman_lovablechallenge-webdesign-ux-ugcPost-7510629516885827584-v_hP/?utm_source=share&utm_medium=member_desktop&rcm=ACoAADfMnpUBln_pFLh9tIxDJ7jBNuj23xj_pGI) | Live Site (https://my-smile-dental-clinic.lovable.app/) | X (https://x.com/OmerUsman8/status/2104867061038186974?s=20)
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Working on the Lovable challenge and just dropped the initial draft for this dental clinic web app! Here’s a quick UX decision I made during the wireframing stage: I originally considered a live chatbot, but ended up replacing it with a structured, interactive FAQ-to-booking funnel instead. Why the pivot? Conversion Optimization: Patients visiting a dental site usually want instant answers on pricing, insurance, or immediate availability. A streamlined FAQ that leads straight into a clear "Book Now" CTA reduces friction and drives higher conversion rates. Implementation Speed: Let's be honest, setting up a full conversational chat integration within a tight challenge timeframe isn't practical. By prioritizing high-intent UI elements like interactive prompt chips ("Routine check-up?", "Can I book this week?"), the user journey stays fast, clear, and focused on booking appointments. Building this whole design system and prototype using Lovable and Figma. Wish me luck! 🤞
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A SaaS application for finding the perfect residential property in Dubai
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Friction vs. Flow: A Quick UX Audit of Banking Apps 💳 Primary user actions in fintech apps usually come down to three core tasks: checking balances/card details, viewing transaction history, and sending money. When these actions require multi-step navigation, user experience drops significantly. The Issue (Mashreq App): Hidden Navigation: Core functionality like accessing debit card details is buried under secondary menus. Excessive Friction: Locating basic card info requires triggering two separate page redirects, adding 2–3 minutes of unnecessary searching. The Benchmark (NayaPay): Seamless accessibility to core user flows directly from the main dashboard. Minimal click depth for essential tasks. UX Takeaway: Primary utility functions should never be hidden behind marketing offers or secondary cards. Prioritizing information architecture based on core user intent reduces friction and improves retention. How do you balance feature promotion vs. core action accessibility in your app designs? Let’s discuss!👇 #InformationArchitecture #UserExperience
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