Ussama Ahmed
Strategic Brand Identity Designer
Patch Bakery Brand Identity Design
Patch is a warm, artisanal bakery brand built around one simple feeling: "A little warmth, freshly baked." Every detail is designed to make everyday moments feel special.
I developed Patch's brand identity — including logo, hand-illustrated iconography, typography, and color palette — combining a soft sage color scheme with detailed vintage-style bread illustrations to reflect the brand's handcrafted, cozy character.
The goal was to create a visual identity that feels nostalgic and inviting, communicating warmth and quality in every element — from the custom logotype to the intricate line-art details.
Art Director
Ussama Ahmed
Complete Branding (https://www.behance.net/gallery/255000177/Patch-Bakery-Brand-Identity-Design)
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MONARK — AI Security Brand Identity
MONARK is an AI security brand built around one core promise: Intelligence, Secured. Created for the intelligent era, MONARK protects AI systems and data with precision, trust, and cutting-edge technology.
I developed MONARK's brand identity — including logo, color palette, and typography — built around a bold, authoritative aesthetic that reflects security, intelligence, and technological trust.
The goal was to create a brand that feels credible and cutting-edge, resonating with businesses and organizations that need confidence in AI-driven security solutions.
Art Director
Usama Ahmed
Complete Branding (https://www.behance.net/gallery/254869787/MONARK-AI-Security-Brand-Identity)
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NUMIE© 3D Vision Technology
Technology is changing the way we experience the world. From cinematic 3D and gaming to immersive virtual environments, spatial computing and next-generation visual experiences, 3D technology is becoming part of everyday life.
Art Director
Ussama Ahmed
Complete Branding (https://www.behance.net/gallery/254770331/NUMIE-3D-Vision-Technology)
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MOOY Organic Ice Cream Branding
MOOY is a playful, wholesome organic ice cream brand created around the idea of pure ingredients, natural goodness, and joyful indulgence. The identity combines a soft, friendly visual language with a fresh and contemporary packaging system, creating a brand that feels natural, approachable, and memorable.
Art Director
Ussama Ahmed
Complete Branding (https://www.behance.net/gallery/254704007/MOOY-Organic-Ice-Cream-Branding-Packaging)
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