I led a comprehensive initiative to establish a robust social media presence through strategic planning to reach new audiences and create a distinctive identity

Spearheaded strategic planning, crafted content calendars, and actively engaged on Instagram and Facebook, fine-tuning strategies for maximum impact.

The workflow involved close consultation, crafting posts aligned with branding, and meticulous scheduling across platforms.

Starting as a content creator for her art business, my responsibilities expanded into leading marketing materials creation for her AI entrepreneurship ventures.

Working for a lifestyle print magazine, I seamlessly navigated through diverse responsibilities - copywriter, fact-checker, and photo shoot co-ordinator.