Milan Martic
Digital Presence Consultant specializing in Web Experiences
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HELIOLAB - Web Design
The digital experience was built around one central goal: Helping pet owners make confident decisions without friction.
Content is structured to guide users step by step-clearly differentiating products, explaining benefits in plain language, and...
HELIOLAB - Visual Communication
Extending Heliolab's visual identity beyond the brand itself, this part of the project explores how the system translates into social media, outdoor advertising, and everyday brand communication.
The goal was to communicate complex pet wellness...
HELIOLAB - Brand Identity
Heliolab was designed as a pet wellness brand built for people who care deeply about their pets and approach health decisions thoughtfully and practically - especially as their pets age.
The focus was on creating a system that supports confident,...
WIP
An upcoming project and a few details from it.
Live soon, stay tuned.
This summer, I had to find new ways to execute web designs within two-week sprints - facing the eternal "quantity without compromising quality".
Finally took some time to curate the work and refine the art direction, so I can start sharing it with everyone.
More soon.
