Michal Skvarenina - App, Brand and Product Design | ContraWork by Michal SkvareninaMichal Skvarenina
I designed for Google, Airbnb, RedBull, Mastercard, and more
Website for Sable (they've been acquired), love the motion design on this. Designers love 1-week brand sprints. But brands that last aren't built in a week.
For my client Seen, I spent 60 days. A year later, they hit 100K customers.
We even validated the colour palette with 1000+ users.
Great branding takes validation, not just intuition. Bad onboarding kills great design.
I redesigned a fintech app with 4 common problems: unclear value prop, no upfront requirements, too many screens, and hard to resume if dropped off.
Fixed it while staying compliant.
Result? Growth and acquisition.
The power of good onboarding. Seen Website, Mobile App & Branding 💙
Seen Finance is a credit-building card for the people fintech forgot. No hype. No spin. Just a product that works—and a brand that earns trust.
Designed and delivered by me:
– Onboarding that converts instead of losing users
– A web + web app that doesn’t feel like every other fintech
– A brand that’s bold, friendly, and stands out
– A website built to drive growth, not just impressions
– A design system that scales and keeps things consistent
The result:
8M+ views and counting
100000+ credit cards issued
49x growth