Basis Studio
- 5.0
- Rating
Romania
Website for Sable (they've been acquired), love the motion design on this.
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Designers love 1-week brand sprints. But brands that last aren't built in a week.
For my client Seen, I spent 60 days. A year later, they hit 100K customers.
We even validated the colour palette with 1000+ users.
Great branding takes validation, not just intuition.
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397
Bad onboarding kills great design.
I redesigned a fintech app with 4 common problems: unclear value prop, no upfront requirements, too many screens, and hard to resume if dropped off.
Fixed it while staying compliant.
Result? Growth and acquisition.
The power of good onboarding.
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465
Seen Website, Mobile App & Branding 💙
Seen Finance is a credit-building card for the people fintech forgot. No hype. No spin. Just a product that works—and a brand that earns trust.
Designed and delivered by me:
– Onboarding that converts instead of losing users
– A web + web app that doesn’t feel like every other fintech
– A brand that’s bold, friendly, and stands out
– A website built to drive growth, not just impressions
– A design system that scales and keeps things consistent
The result:
8M+ views and counting
100000+ credit cards issued
49x growth
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