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Melis Lugo
Melis Lugo | Branding & Visual Identity Designer
New to Contra
Melis is ready for their next project!
This product ad showcases my ability to create clean, eye catching visuals for food and brand marketing. Featuring Lay's chips, the design uses a warm red gradient to enhance the flavor theme and keep the product as the main focus.
The floating chips add movement and depth, while bold typography highlights the message clearly. The layout is simple, professional, and designed to grab attention for social media or promotional use.
This piece reflects my ability to create highquality, engaging ads that help brands showcase their products effectively.
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This custom sports poster was designed to showcase my ability to create bold, high-impact visuals for athletes, brands, and teams. Featuring Lionel Messi, the design combines dynamic composition, strong typography, and vibrant color grading to create a professional, eye-catching piece.
I focused on blending a powerful hero image with an action shot to tell a story, highlighting both performance and personality. The layered text, lighting effects, and smooth color transitions give the poster a modern, premium feel suitable for social media, marketing, or print.
This is an example of the type of custom sports graphics I can create. Perfect for player highlights, team promotions, or brand visuals. Each design is tailored to fit your vision and bring your ideas to life.
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Brief
Serenity Spa & Massage needed a calming and elegant brand identity that reflects relaxation, wellness, and self-care. The goal was to create a visual style that feels peaceful, natural, and welcoming to clients seeking a tranquil spa experience.
Solution
I designed a clean and elegant logo using refined typography and a delicate floral illustration to represent calmness and nature. The deep green color palette helps create a serene and balanced identity that works across spa signage, products, and marketing materials.
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Brief
Essences Lashes needed a feminine and elegant brand identity that reflects beauty, confidence, and luxury. The goal was to create a polished look that would appeal to customers while feeling soft and sophisticated.
Solution
I designed a refined logo using elegant typography and soft pink tones to communicate femininity and luxury. The clean and minimal design creates a cohesive visual identity that works across beauty products, packaging, and marketing materials.
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Brief
Cinnapop needed a playful and inviting brand identity for their gingerbread cookie business. The goal was to create a warm and festive visual style that reflects the sweetness and comfort of homemade cookies.
Solution
I designed a soft and playful logo using rounded typography and cookie-inspired graphics to capture the fun and cozy feel of the brand. The warm brown and pink color palette, along with gingerbread illustrations and patterns, creates a cohesive and festive identity that works across packaging, merchandise, and storefront design.
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Brief
Cadien Sewer & Drain wanted a logo that would stand out from typical sewer and plumbing company branding. The goal was to create something eye-catching and memorable while still clearly representing the services they provide
Solution
I designed a bold logo featuring strong typography, a manhole graphic, pipes, and water elements to visually connect to sewer and drain services. The high-contrast color palette and graphic style help the brand stand out and make it easily recognizable.
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