Marta Wasilewska
Strategic Brand Designer | Identities that attract & sell
Something quiet, sealed away πποΈ
Spent a few evenings in Blender on this one β ruins caught inside glass, arches worn down by time that never quite finished falling, water moving slow enough to almost not move at all.
No brief, no deadline β just wanted to build something that felt frozen and alive at the same time. ποΈ
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Brewed where the tide comes in π
Spent the past week designing DRIFTWOOD β a coastal craft brewery brand built on one idea: a beach-town brand should come from the shore itself, not a folder of nautical clipart.
No anchors, no sailor stripes, no hand-lettered "est." typography. Just driftwood grain, salt, and tide lines β four beers told apart by color, not illustration, with a seasonal variant built right into the system. πΊ
Some brands borrow the coast. This one was built from it.
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Less, but better π€
Spent the past week designing MERIDIAN β a minimalist skincare brand built on one idea: good skin doesn't need a complicated routine, just the right one.
No twelve steps. No overwhelming ingredient lists. Four considered products, distinguished by shape and format instead of shouting labels, wrapped in warm terracotta instead of the sage green everyone else reaches for.
Sometimes the boldest thing a brand can say is: this is enough. πΎ
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Something quieter, just for me π²πΎ
Spent a few evenings in Blender on this one β a forest, and a small cat making its way through it. No brief, no client, no deadline. Just fur, footsteps, and way too many hours getting a tail to move like it actually belongs to something alive.
There's something satisfying about building a world this small and this quiet β just paws on moss, light through the trees, and a character who has nowhere in particular to be. π
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