Maria Eduarda Isidoro

Thoughts on this homepage redesign?

This redesign was driven by user research, observing how visitors interact with the current site and identifying pain points and opportunities. Every decision, from layout to visual hierarchy was informed by real user insights

Before - After

This is a personal project showcasing a fully designed and developed e-commerce website created to serve as an online gallery and store for artista.

⭐️ Full project on Behance

This project is a redesigned homepage for Meyerbeer Hostel, created to showcase my UX/UI process and visual design skills.

I focused on improving clarity, structure, and conversion for a young international audience, while keeping the hostel’s original visual identity.

This...

Currently working on the Meyerbeer Hostel redesign. After conducting research to deeply understand the users, I mapped pain points and opportunities on the current Meyerbeer Hostel homepage. The redesign focused on guiding visitors naturally from key info to booking....