Health Group — Healthcare Website Design
Health Group is a modern healthcare platform designed to simplify access to home medical services and corporate healthcare solutions through a clean, trustworthy, and conversion-focused digital experience.
Over a three-week timeline, I led the complete UX/UI design process—from the initial kickoff and discovery sessions to information architecture, wireframing, high-fidelity interfaces, responsive design, validation, and final implementation. The goal was to transform a wide range of medical services into an intuitive experience that helps users quickly understand the offering, navigate effortlessly, and request care with confidence.
The website was designed with a strong emphasis on usability, accessibility, and visual hierarchy, ensuring that patients and businesses can easily find the right service across desktop and mobile devices. Every interaction was carefully crafted to reduce friction, improve readability, and reinforce trust through a modern healthcare aesthetic.
Project Highlights
• End-to-end UX/UI Design
• Discovery Workshop & Kickoff Sessions
• User Flows & Information Architecture
• Low & High Fidelity Wireframes
• Responsive Design (Desktop & Mobile)
• Design System & UI Components
• Landing Page & Multi-page Website Design
• Figma Make Implementation
• UX Validation & Design Iterations
Outcome
The final product delivers a scalable healthcare website capable of presenting multiple service categories—from home medical visits and laboratory testing to occupational health and corporate solutions—within a cohesive, easy-to-navigate experience.
By combining strategic UX thinking with polished UI design, the platform improves information discoverability, strengthens brand credibility, and creates a seamless journey that encourages users to explore services and contact the healthcare team.
Timeline: 3 Weeks
Role: UX/UI Designer
Tools: Figma · Figma Make
Deliverables: UX Research · Information Architecture · Wireframes · Responsive UI · Design System · Interactive Prototype · Implementation
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Welcome to the Club
UX/UI Design · Shopify Ecommerce
Welcome to the Club is a premium Shopify ecommerce designed for a fashion brand looking to create a refined online shopping experience that reflects its identity while remaining intuitive, responsive, and conversion-focused.
The project covered the complete design and implementation process—from initial discovery sessions to a fully functional Shopify storefront—delivered in approximately three weeks.
Every interaction was designed to balance editorial aesthetics with usability, ensuring customers could browse collections, explore products, and complete purchases effortlessly across desktop and mobile devices.
The Challenge
The goal was to transform the brand into a premium digital shopping experience without relying on generic ecommerce templates.
The website needed to communicate the brand's personality while providing a seamless customer journey, scalable architecture, and an optimized shopping experience.
My Role
I was responsible for the project from end to end, including:
Discovery & Kick-off Workshops
UX Strategy
Information Architecture
User Flows
Wireframes
UI Design
Responsive Design
Shopify Store Implementation
Design Validation
Quality Assurance before Launch
Design Process
Discovery
Understanding the business, target audience, product catalog, and brand positioning.
UX Strategy
Defining navigation, collections, shopping flow, and the overall customer journey.
UI Design
Designing a clean editorial interface focused on usability, readability, and premium visual storytelling.
Validation
Reviewing prototypes with the client, gathering feedback, and refining the experience before development.
Development
Building the ecommerce using Shopify, ensuring responsiveness, accessibility, and performance across devices.
Deliverables
Responsive Ecommerce Website
UX Research
Information Architecture
Wireframes
High-Fidelity UI
Shopify Development
Product Pages
Collection Pages
Cart & Checkout Experience
Mobile Optimization
Launch-ready Website
Tools
Figma
Shopify
Lovable AI (to accelerate frontend implementation while maintaining design consistency)
Timeline
3 Weeks
Week 1 — Discovery & UX Strategy
Week 2 — UX/UI Design & Validation
Week 3 — Shopify Development & Launch
Live Project
welcometotheclub.online (http://welcometotheclub.online)
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Project title: VICSAN — Corporate Website for Business Consulting
Description:
Designed and developed the website for VICSAN Consultores, a Peruvian business consulting firm specializing in management, regulatory compliance, and digital transformation for small and medium-sized businesses.
The site needed to position a team of 7 specialists as a credible, multidisciplinary partner — without feeling like a generic "services" page.
My role: UX/UI Design + full website development.
What I did:
Structured the site around a clear conversion path (Hero → Services → Team → Methodology → Contact)
Designed a scannable services grid instead of long paragraphs of text
Highlighted the team's credentials to build trust and authority
Built a lead capture form with a clear CTA to lower the barrier to first contact
Result: A polished, professional site that reflects VICSAN's expertise and makes it easy for potential clients to reach out.
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AccessPass — Accessibility Platform for Everyday Independence
UX/UI Design • Mobile App • Product Design • Design System • Social Impact
Overview
AccessPass is a community-powered accessibility platform that helps people confidently plan everyday outings.
The product combines a mobile application, digital accessibility pass, and community-driven place reviews to help users discover accessible locations, communicate their needs without repeatedly explaining them, and navigate the world with greater confidence.
Designed for people with temporary, invisible, and permanent accessibility needs, AccessPass transforms accessibility information into something simple, trustworthy, and human.
The Problem
For millions of people, leaving home often involves uncertainty.
Existing map services rarely provide reliable accessibility information, while every location presents different challenges depending on each person's individual needs.
Many users repeatedly have to explain their condition to staff, worry about arriving somewhere inaccessible, or avoid going out altogether because they simply don't know what to expect.
The challenge was designing an experience that reduces anxiety before users even leave home.
The Solution
AccessPass combines community knowledge with inclusive product design through four core experiences:
Discover accessible places based on individual needs.
Carry a personalized digital AccessPass that communicates accommodations without revealing medical information.
Read and contribute real accessibility reviews from the community.
Plan outings with confidence using practical accessibility information instead of assumptions.
Every interaction was designed to prioritize privacy, simplicity, and emotional reassurance.
My Role
As the sole UX/UI Designer, I was responsible for the complete product experience, including:
UX Research
User Interviews
Information Architecture
User Flows
Wireframing
Design System
Mobile UI Design
Landing Page Design
Brand Identity
Character Design (Tramo)
Prototyping
MVP Design
Design Process
My process focused on understanding not only physical barriers, but emotional ones.
Discover
Interviewed users with diverse accessibility needs to understand daily challenges.
Define
Mapped user journeys and identified uncertainty as the biggest pain point.
Design
Created an accessible interface focused on clarity, reduced cognitive load, and personalized experiences.
Validate
Iterated prototypes based on usability feedback before building the MVP.
Research Insights
After interviewing participants with different accessibility needs, one insight stood out:
People weren't avoiding places because of accessibility itself—they were avoiding uncertainty.
The product shifted from simply listing accessible locations to helping users understand what to expect before they go.
That insight became the foundation of the entire experience.
Design Highlights
Personalized Digital AccessPass
Users choose exactly what information to share while keeping their medical details private.
Community-Powered Reviews
Accessibility information comes from real experiences rather than static business descriptions.
Inclusive Design System
A scalable design language built for accessibility, consistency, and future product growth.
Tramo — Emotional Companion
Rather than acting as a traditional mascot, Tramo was designed as an emotional guide that reduces anxiety throughout the user journey.
Eight emotional states reinforce key product moments, creating a warmer and more supportive experience.
Impact
AccessPass was designed to create meaningful social impact by making everyday spaces more accessible for everyone.
It supports people with:
Temporary conditions
Invisible disabilities
Mobility limitations
Everyday accessibility needs
By combining community knowledge, privacy-first design, and inclusive UX principles, the platform helps people move through the world with greater confidence and independence.
Deliverables
Mobile App UX/UI
Landing Page
Design System
Component Library
User Research
Information Architecture
Interactive Prototype
Brand Identity
Character Design
MVP Experience
Key Outcomes
End-to-end mobile product designed from research to prototype.
Privacy-first digital accessibility pass.
Community-driven accessibility platform.
Complete visual identity and scalable design system.
AI companion designed to improve emotional engagement.
MVP prepared for launch in Trujillo, Peru.
Final Reflection
AccessPass taught me that inclusive design isn't about adding accessibility features—it's about designing products that respect people's independence, dignity, and confidence from the very first interaction.
Great design doesn't just solve problems. It helps people feel understood.
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🐋 Find Your Pod
Belong. Explore. Connect.
We have never been more connected.
Yet millions of people feel increasingly alone.
Social media was built for attention.
Not for belonging.
What if we learned from the most social creatures on Earth?
Whales live in pods.
They sing to each other across thousands of miles.
They migrate together.
They form bonds that last a lifetime.
Find Your Pod is an immersive ocean experience.
You don't scroll a feed. You dive.
🐋 Take a quiz → discover your whale archetype
🌊 Dive through 5 ocean regions → discover real species
🫂 Find your Pod → a small community matched by curiosity
🎵 Send an Echo → not a message, an ocean signal
No likes. No followers. No algorithms.
Just your people.
The current version shows the vision — how users would dive, discover, connect and send Echoes.
The ocean is waiting to be built. 🌊
Tools: Figma Make · Figma Agents · AI image generation
🔗 https://hut-chomp-73225360.figma.site
Made with 🐋 from Trujillo, Perú 🇵🇪
#ConfigMakeathon @figma
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