Lucas Holt's Work | ContraWork by Lucas Holt
Lucas Holt

Lucas Holt

Brand strategist helping startups launch and scale

New to Contra

Lucas is ready for their next project!

Brand creation : identity development for TMRW - the first med spa created specifically for men.
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Cover image for They came with a gap.

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They came with a gap. I built the name, the brand, and everything else. Now it’s not just on shelves - it's already taking care of your Dirty Little Laundry.
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Rooted in Guatemala. Made for everywhere. The Banana Hammock isn’t a place to stay - it’s how you experience a place. Built on culture, creativity, and the idea that you don’t just visit. You live in the details. We couldn't find a place this special. So we created one.
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Total brand identity system reboot for LookOurWay. You see their loveable inflatables everywhere from car washes to Beyonce's main stage. Now you know the brand that's making you LOOK.
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