pro
Velvet Bunny
I got a brief for a soft and contemporary fabric brand.
The brief?
Create a distinctive identity that communicates softness, comfort, elegance, and a gentle sense of personality while positioning the brand as a modern choice for premium fabrics and textile products.
Here's how I brought Velvet Bunny to life:
• I explored the idea of softness through the bunny as a visual symbol, using its gentle and approachable character to create an identity that feels warm, comforting, and memorable.
• We established a mission: Create beautiful, comfortable fabric experiences that bring softness, quality, and personality into everyday spaces and products.
• Shaped a vision: To become a recognizable textile brand known for its refined materials, contemporary aesthetic, and ability to make everyday fabrics feel special.
• Designed a minimalist bunny emblem using smooth, continuous lines that create a sense of softness and movement. The simplified facial details keep the mark friendly and modern while making it highly versatile across different brand applications.
• Developed a delicate visual identity built around soft pastel tones with subtle green and pink transitions, reflecting comfort, warmth, freshness, and understated elegance.
• Paired the emblem with a clean geometric wordmark and a handwritten "Bunny" detail, creating an interesting contrast between modern structure and a more personal, handcrafted character.
The result?
A charming and contemporary brand identity that gives Velvet Bunny a distinct personality within the fabric and textile space. The combination of soft colors, graceful linework, and playful typography creates a brand that feels approachable while still maintaining a polished and premium appearance.
The client's reaction?
"It feels so soft and inviting, exactly the emotion we wanted people to associate with Velvet Bunny. The bunny symbol is simple but has so much personality, and the color treatment makes the whole identity feel beautifully gentle."
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Tiger Crest
I got a brief for a bold outdoor adventure brand.
The brief?
Create a strong, energetic identity that represents courage, power, and the fearless spirit of adventure while connecting with people who enjoy outdoor exploration, active lifestyles, and challenging themselves beyond the ordinary.
Here's how I brought Tiger Crest to life:
• I explored the tiger as a symbol of strength, confidence, focus, and fearless movement, using its powerful character as the foundation for a brand that feels bold and instantly recognizable.
• We established a mission: Inspire people to embrace adventure with confidence through products designed for an active, adventurous lifestyle.
• Defined a vision: To build a distinctive outdoor brand known for its powerful attitude, reliable products, and connection with people who are always ready for their next challenge.
• Designed a custom tiger emblem that captures the animal's intensity through sharp, structured forms and expressive facial details. The crest-style composition gives the symbol authority while keeping it clean enough to work across different brand applications.
• Developed a high-impact visual identity built around vibrant orange, black, and white. The orange brings energy and adventure, black adds strength and attitude, while white creates clarity and contrast.
• Extended the identity across apparel and merchandise, demonstrating how the emblem and typography can create a recognizable presence on products while maintaining a consistent and confident visual language.
The result?
A powerful identity that gives Tiger Crest a fearless personality and positions the brand as a symbol of strength, adventure, and determination. It is designed to feel energetic on the trail, confident on apparel, and memorable wherever the brand appears.
The client's reaction?
"The tiger mark has exactly the presence we were looking for. It feels powerful without being overcomplicated, and the orange and black identity gives the brand an energetic character that really stands out."
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Logoflow (@logoflow_mayur) • Instagram photos and videos
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MES Realty
I got a brief for a real estate brand.
The brief?
Create a brand that feels trustworthy, modern, and professional while helping buyers, sellers, and investors feel confident about one of the most important decisions of their lives.
Here's how I brought MES Realty to life:
• I explored what clients value most when choosing a real estate partner: trust, guidance, transparency, and long-term confidence.
• We crafted a mission: Help people navigate property decisions with expertise, integrity, and personalized support.
• Shaped a vision: To become a trusted real estate brand known for turning property goals into successful outcomes.
• Designed a distinctive geometric symbol that combines structure, balance, and connection, reflecting both property foundations and strong client relationships.
• Developed a sophisticated purple color system that communicates reliability, professionalism, ambition, and a premium service experience.
The result?
A brand that doesn't just represent real estate. It represents opportunity, security, and the excitement of starting a new chapter with confidence.
The client's reaction?
"The brand instantly feels credible and established. It gives our clients the confidence we want them to feel from the very first interaction."
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