This project was created for a business-focused YouTube show designed to educate, inspire, and engage entrepreneurs through conversations, case studies, and practical business insights.
My role was to develop the channel's launch strategy and build a strong foundation before publishing. This included channel positioning, branding recommendations, content organization, playlist planning, SEO setup, and a structured publishing workflow to ensure a consistent and scalable launch.
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I conducted a YouTube SEO and competitor research project for a psychology-focused channel exploring topics such as Carl Jung, human behavior, and personal development.
The goal was to understand what content already performs well in the niche, identify search opportunities, and build a content framework based on real audience demand rather than assumptions.
The research included competitor analysis, keyword mapping, YouTube and Google search suggestions, content opportunities, and strategic recommendations for future growth.
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A YouTube channel audit was created for Cluster Module.
The goal was to understand how viewers discover the channel, identify growth opportunities, and develop a practical roadmap for improving visibility and performance.
The project included an analysis of traffic sources, audience insights, content performance, and search visibility, followed by strategic recommendations and a prioritized action plan focused on sustainable channel growth.