As the sole designer, I led all design aspects, from UX research to launching the MVP, for both the NFT marketplace app and the marketing website and collateral
Brand Refresh Success: changed market positioning, attracting high-end global leads post-brand refresh, from local small business clients to global leads.
Framer landing page design/development: Humanizing blockchain with soft, feminine colors, encourages & engages the artists to safeguard their artworks.
As the sole designer, I led all design aspects, from conducting UX research to launching the MVP, for both the NFT marketplace app and the marketing website.
Web redesign success: A refreshed, clean, modern website transformed a local horology business into a national operation journey.