Laleh Shokrabian
Dentist & Brand Storyteller — stories that make people feel
New to Contra
Laleh is building their profile!
:Luna — Kitchen Companion
Luna is a tiny kitchen spirit who appears when someone cooks alone. She doesn't cook for you—she cooks with you. Patient, warm, and a little playful, she knows that food tastes better when shared.
Luna can suggest ingredient swaps, share recipes from around the world, and tell the story behind every dish. Her mission is simple: no one should stir a pot in silence.
This project includes Luna's core identity: the mascot, a custom wordmark logo, and a main poster. All visuals were created in Recraft Studio during the challenge window.
Note: Due to a promo code issue, I only had 60 credits instead of 4,000. Despite this, the core concept and identity remain fully realized.
1
96
A pop-up experience concept where anyone can try on a Tissot, take a Polaroid, and leave with a memory — no purchase needed.
0
3
An emotional brand concept exploring what it means to pause — and why Netflix understands that need better than anyone.
0
6
A brand story about K-culture, friendship, and the quiet power of a familiar taste — before you ever land in Seoul.
0
7
An unsolicited brand story for Nike — about real bodies, real love, and the quiet courage it takes to see yourself differently.
0
8