Krinal Panchal
Designing intuitive UI/UX that feels effortless to use.
Ready for work
Krinal is ready for their next project!
Wonder Granny — FMCG Brand Identity & Packaging Design
Wonder Granny is a conceptual FMCG brand built around the idea of bringing traditional wisdom and trusted, homemade goodness into a modern consumer brand. I developed the brand from concept to visual identity, creating a warm, approachable, and distinctive visual language designed to build familiarity and trust.
My work included brand strategy, brand positioning, naming, visual identity, logo design, packaging design, typography, color direction, art direction, and product mockups. The identity was designed to balance a nostalgic, grandmother-inspired personality with a clean and contemporary FMCG aesthetic.
I explored how storytelling could become a core part of the brand experience, using visual cues associated with tradition, authenticity, family, and everyday wellness while keeping the overall system flexible enough to extend across multiple products and consumer touchpoints.
Key Skills & Keywords:
Brand Strategy • Brand Identity • FMCG Branding • Consumer Branding • Packaging Design • Product Packaging • Logo Design • Visual Identity • Art Direction • Brand Storytelling • Typography • Color Theory • Product Mockups • Creative Direction • Marketing Design • Visual Communication • Product Design
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Brand Strategy & Boutique Identity Design for Dewé
The Goal: To create a visual identity that feels "high-end boutique" while maintaining a vibrant, modern energy.
The Vibe: High-contrast color palettes (Coral & Blush) paired with editorial typography to stand out in the luxury skincare market.
Services: Brand Identity, Visual Design, Brand Strategy.
Born from the mist. Dewé blends high-end botanical science with a design-forward aesthetic for the modern ritual. (https://contra.com/krinal_panchal_2zm1cjf3?referralExperimentNid=DEFAULT_REFERRAL_PROGRAM&referrerUsername=krinal_panchal_2zm1cjf3)
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The future of fashion
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Logo designing
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