Taruna Shrivastava - Digital illustrator | Contra
Work by Taruna Shrivastava
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Taruna Shrivastava
Creative Textile Print Designer with Global Fashion Brand
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India
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Which product showcases Fresh Leaf Rhythm more beautifully?
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Kraalikaa — Versatile Surface Design Collection A botanical surface pattern developed for seamless application across home and lifestyle products. Built around a delicate repeat structure and a balanced colour palette, the design translates effortlessly across different surfaces while maintaining its visual identity. Applied to throws, cushions, and accessories, this exploration highlights the adaptability of a single pattern across multiple product categories. The collection focuses on versatility, scale, and surface harmony, demonstrating how thoughtful pattern design can create a cohesive visual language across everyday objects.
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Kraalikaa — Handcrafted Acrylic Surface Motif An original floral motif created through acrylic painting and later adapted into wearable and lifestyle applications. The artwork preserves the organic texture and expressive depth of hand-painted surfaces while translating seamlessly across products through thoughtful placement and composition. Applied across apparel and home décor mockups, this exploration focuses on how handcrafted motifs can retain their character within modern textile and product design. Kraalikaa approaches surface creation as both art and application—where original hand-made expression evolves into adaptable visual storytelling across form and fabric.
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Kraalikaa — Handcrafted Textile Surfaces Two original prints developed through distinct methods—one created using watercolor, and the other through detailed pen linework. Both artworks were later refined through vectorization and adapted into functional textile surfaces. This process bridges hand-drawn expression with digital precision, allowing the designs to translate seamlessly across products while preserving their original character. Kraalikaa focuses on building textile surfaces that carry both craft and clarity—where each print holds its own identity while remaining adaptable for real-world application. Which direction do you prefer — Watercolor Expression or Line Art Structure?
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