Full brand identity for El Tigre, a fruity-and-spicy hot sauce brand. Designed a hand-lettered wordmark, hand-drawn tiger mark, and custom label system (including a repeating chain-link border) to give the product a bold, shelf-ready presence that stands out in a crowded...
Nine Trail Club started in Austin as a trail running community and has since grown nationwide. The jackalope, fast and a little elusive, made the perfect mascot.
The brand is built around movement: warm red that pops...
Here is some progress on the hot sauce project I'm thumbing around with.
Working on a design system today, I thought maybe I'd do a series where I just share screenshots of things I'm working on / playing around with. This is for a botanical garden with many different areas, therefore they need subbrands for each one. Each subbrand utilizes the logo...
