Katleho Paul
Brand Identity & Packaging Designer | Restaurant, FMCG & NGO
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OpIndie Books Library - NGO Brand Identity & Launch Campaign
Full brand identity and launch campaign for OpIndie Books Library - an NGO.
What I delivered:
✓ Logo design (OpIndie Books Library)
✓ Color palette: Primary Blue #0A6ED1, Light Cyan, Red Accent
✓ Typography system: Poppins Bold & Regular
✓ Coming Soon campaign poster
✓ Social media launch kit (Instagram, Facebook, LinkedIn, TikTok)
✓ Donate Now UI components
✓ Brand guidelines v1.0
Tools: Photoshop, Illustrator
Impact: Created a trustworthy, community-focused brand to help the NGO get book donations. The campaign got 1,372+ likes on launch.
This shows I can do more than logos - I build full brands that NGOs and businesses can actually use.
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Swift Quest Dropshipping - E-Commerce Logo & Brand Identity
Complete brand identity for Swift Quest Dropshipping, an e-commerce fulfillment brand.
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Khwaghiri's Kitchen - Complete Afro-Fusion Restaurant Branding
Complete brand identity and menu system for Khwaghiri's Kitchen, an Afro-fusion restaurant in Pretoria.
The project transforms traditional South African dishes (Mogodu Tripe, Steak & Veggie Salad, Roast Chicken) into a premium dining experience. Green and gold palette with traditional patterns positions the brand for high-LSM market, justifying R95-R145 price points and driving FREE DELIVERY orders.
Deliverables: Primary hand-held menu, wall-mounted luxury menu, wooden table presentation, and leather-bound mockups.
This is how you make heritage feel 5-star.
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DEAN'S Dishwashing Liquid - FMCG Product Label & 3D Packaging Design
Designed complete packaging system for DEAN'S 750ml Lemon Fresh Dishwashing Liquid for UK supermarket shelf appeal.
Deliverables:
Front & back label design
3D photorealistic bottle render for e-commerce
Lifestyle commercial visual for Amazon / Shopify
Goal: Create clean, eco-friendly, premium look that competes with Fairy Liquid UK. Retail-ready, print-ready.
Tools: Photoshop, Illustrator, 3D Mockup
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