A collection of content designs created for personal brands and creators. This includes Instagram carousel designs with bold, scroll-stopping typography, ebook covers with clean and professional layouts, a lifestyle photo dump carousel, and a simple logo design. Each piece is tailored to reflect the client’s personality and help them show up confidently online.
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I built a 30-day content strategy and calendar for Cosmetic Skin Co, a Melbourne cosmetic skin and laser clinic. The strategy covered four content pillars mapped across TikTok, Instagram, and Facebook, posted four days a week. Every piece of content was designed to position the clinic as the go-to skin expert and convert followers into booked consultations.
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Developed a content strategy and social media plan for a fashion brand focused on increasing brand awareness, audience engagement, and online sales. The project included content planning, audience positioning, campaign direction, and platform-specific content strategies for Instagram and TikTok.
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A full content strategy and editorial roadmap for a skincare and wellness brand, focused on building audience trust, increasing organic visibility, and driving conversions through multi-channel content (Instagram, TikTok, email, SEO blog, and YouTube).